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The new baseline for proactive health
Know your numbers.
Change them.
100+ biomarkers, AI-personalized insights, and a longevity-grade lab report twice a year. Built for people who refuse to wait for “normal” to become “something’s wrong.”
✓ CLIA-certified labs✓ HIPAA-compliant✓ MD-reviewed
As featured in
FORTUNEBLOOMBERGWIREDTHE ATLANTICOUTSIDE
Total Testosterone
Free Testosterone
SHBG
DHEA-S
Estradiol
Cortisol
TSH
Free T3
Free T4
Vitamin D
Vitamin B12
Folate
Iron
Ferritin
Magnesium
Zinc
hs-CRP
Homocysteine
ApoB
Lp(a)
HDL
LDL
Triglycerides
Glucose
HbA1c
Insulin
HOMA-IR
ALT
AST
Creatinine
BUN
GFR
Albumin
IGF-1
DHT
Progesterone
Omega-3 Index
ApoA1
Fibrinogen
Heavy Metals
Total Testosterone
Free Testosterone
SHBG
DHEA-S
Estradiol
Cortisol
TSH
Free T3
Free T4
Vitamin D
Vitamin B12
Folate
Iron
Ferritin
Magnesium
Zinc
hs-CRP
Homocysteine
ApoB
Lp(a)
HDL
LDL
Triglycerides
Glucose
HbA1c
Insulin
HOMA-IR
ALT
AST
Creatinine
BUN
GFR
Albumin
IGF-1
DHT
Progesterone
Omega-3 Index
ApoA1
Fibrinogen
Heavy Metals
Total Testosterone
Free Testosterone
SHBG
DHEA-S
Estradiol
Cortisol
TSH
Free T3
Free T4
Vitamin D
Vitamin B12
Folate
Iron
Ferritin
Magnesium
Zinc
hs-CRP
Homocysteine
ApoB
Lp(a)
HDL
LDL
Triglycerides
Glucose
HbA1c
Insulin
HOMA-IR
ALT
AST
Creatinine
BUN
GFR
Albumin
IGF-1
DHT
Progesterone
Omega-3 Index
ApoA1
Fibrinogen
Heavy Metals
0x
0+
Biomarkers per panel
Panels per year
Members’ trends analyzed
From you to the molecule
Zoom in on what your blood actually says about you.
You
Start with a body in motion.
How you train, sleep, recover, eat. The macro picture you experience every day.
02
Bloodstream
One draw, 100+ measurements.
Every system in your body leaves a chemical signature in your blood — hormones, metabolites, inflammation markers, micronutrients.
03
Cells
Where dysfunction begins.
Years before symptoms appear, cellular signals shift. Baseline catches the change while you still have the leverage to fix it.
04
Molecules
The number that matters.
Testosterone, vitamin D, hs-CRP, apoB. Every reading on your dashboard is a single molecule story told in your blood.
What you get
The annual physical was built for sick care.
Baseline is built for healthspan.
100+ biomarkers
More than your annual physical, by 10x.
Hormones, metabolic, cardiovascular, immune, inflammation, cognitive, micronutrients, organ function — measured at the depth that actually moves the needle on healthspan.
AI-personalized
Insights tailored to your biology.
Every reading is interpreted in the context of your age, sex, training, sleep, supplements, and the dozens of cross-correlated markers we run alongside. No generic ranges.
Twice a year
Track what you can actually change.
Two comprehensive panels per year, plus a free quarterly check-in panel. See trends, prove what works, course-correct fast.
The kit
A draw at home. A lab at hospital-grade.
We ship a sealed kit to your door. A certified phlebotomist comes to you, draws four vials in 90 minutes, and the samples ship priority cold-chain to a CLIA-certified lab — the same labs your hospital uses.
- Phlebotomist comes to you, no clinic visit
- 4 vials, single draw, 100+ biomarkers
- Cold-chain shipping to CLIA-certified lab
- Results back in 5–7 days
Vial 01
Serum · Hormones
Vial 03
EDTA · Metabolic
Coverage
Eight categories. One unified view.
Every panel covers the eight major systems where dysfunction begins long before symptoms appear.
Hormones
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markers
Metabolic
0
markers
Cardiovascular
0
markers
Inflammation
0
markers
Immune
0
markers
Cognitive
0
markers
Organ Function
0
markers
Nutrient Status
0
markers
Try it
Meet testosterone.
The molecule you measure.
C₁₉H₂₈O₂. The androgen central to muscle, mood, libido, metabolic health. Drag the molecule to rotate it — same as you’d explore your own data in the dashboard.
Atoms
49
Carbon
19
Mass
288.4g/mol
Drag to rotate
The dashboard
Built like a Bloomberg terminal for your body.
Real-time biomarker trends. Personalized analysis on every reading. The same data your physician sees, in a format actually built for you.
Tour the dashboard →Total Testosterone
0ng/dL
Below optimal range. Your levels have declined 28% over 10 months. We’ve identified three high-leverage interventions...
Optimal
700–1100
Average
200–800
Trend
↓ 92
Science advisory
Built on 70+ peer-reviewed studies.
Reviewed by physicians who lead the field.
Dr. Sarah Chen, MD
Chief Medical Officer
Longevity Medicine · Stanford. 15 years in preventive endocrinology.
Dr. Marcus Hoffman, PhD
Science Advisory Board
Endocrinology · Johns Hopkins. Author of 70+ peer-reviewed studies.
Dr. James Park, MD
Cardiometabolic Lead
Cardiometabolic Health · Cleveland Clinic. Specializes in early-detection biomarkers.
Members
Why people stay.
“I’ve had a primary-care doctor my whole life. He never once tested half of what Baseline pulled in 90 minutes. The insights doc was 12 pages and every page changed something.”
Daniel R.
Founder · 38
“I was ‘normal’ on every standard panel. Baseline showed I was sitting at the 8th percentile for free T and the 92nd percentile for inflammation. Six months later, both flipped.”
Marcus W.
Surgeon · 44
“The AI Coach is the part nobody else has. I can ask ‘what should I do this week’ and it gives me a protocol based on MY data, not a Google search.”
Sarah L.
Triathlete · 36
Membership
One plan. Everything included.
No upsells, no surprise lab fees, no insurance gymnastics.
Annual membership
Most popular
$0/ year
Less than $42/month. Cancel anytime, keep your data forever.
- Two comprehensive panels per year (100+ markers each)
- Two free quarterly check-in panels
- Unlimited AI Coach access
- Physician-reviewed personalized insights
- Longitudinal trend tracking (lifetime)
- At-home blood draw or partner lab access
- Full data export, anytime
HSA / FSA eligible · 30-day money back · Hospital-grade lab partners
What’s included in the annual membership?
Two comprehensive panels (100+ biomarkers each), two quarterly mini-panels, unlimited AI Coach access, all reports + insights, lab pickup at-home or at a partner facility, and longitudinal trend tracking across years.
How is this different from a Function Health or Inside Tracker?
Three things: (1) AI Coach that knows your data — chat with personalized context, not a generic chatbot; (2) Lifetime longitudinal tracking — your data lives with you forever, not in a 12-month window; (3) Physician-reviewed protocols — every insight is reviewed by a board-certified longevity physician before it’s sent to you.
Is this covered by insurance?
No. Baseline is a direct-pay membership, which lets us order tests insurance won’t cover and skip the gatekeeping. Most members find the cost is offset by reduced supplement/health spending within 6 months.
How accurate are the lab results?
Baseline partners exclusively with CLIA-certified, CAP-accredited labs. Same labs your hospital uses. Reference ranges are validated against population studies of 50,000+ participants.
What if my numbers are bad?
Then we have something to work on. Bad numbers caught early are the entire point of the platform. Every flagged biomarker comes with a personalized protocol, and you can escalate to a physician consult any time.